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Do you know a few top ten hot words in agriculture?
[China Agricultural Machinery Industry News] In recent years, with the development of science and technology, more and more networks are used in agricultural life. Modern people's social life is also increasing, and online buzzwords can't get out. So, how much do you know about the hot words of agriculture?
Do you know a few top ten hot words in agriculture?
Agriculture is the foundation of the country, and the issue of "agriculture, rural areas and farmers" has always been a fundamental problem that the country needs to solve. In recent years, the state has frequently issued relevant policies to benefit farmers and encourage the development of modern agriculture. Then, in 2015, the top ten hot words in agriculture, do you know what?
Hot word one: rural e-commerce
After the listing of the US, Ma Yun, the richest man, set the agriculture-related e-commerce, big data business and cross-border e-commerce services as the three major development directions of the Ali Group in the future. He said that today's talk about rural e-commerce is not a slogan, but to create a new generation of rural e-commerce through the big data technology platform. To this end, Ali Group launched the “Thousand County Wancun Plan†and invested 10 billion yuan in three to five years.
Coincidentally, Liu Qiangdong also said that this year Jingdong channel sinks, let the residents of small towns know what Jingdong is doing, and do not hide the ambitions of the rural e-commerce market, so Jingdong enters the rural market.
Hot Word 2: New Farmers
What is a new farmer? New farmers are relative to farmers. In the traditional sense, the peasant refers to the people who make a living by planting agriculture. The new peasants refer to the entrepreneurs who have joined the agricultural industry for their entrepreneurial ideals. They obtain the land with the right to use by contracting or other means. Then, based on this, we will carry out farming and planting business, and manage it through the wisdom of the team to carry out scientific and systematic production and entrepreneurship activities. They are rooted in the countryside, entrepreneurial in agriculture, and successful in agriculture.
Today's era can be said to be the era of new farmers. With the rise of entrepreneurial cooperatives across the country, the group of new farmers will become larger and larger.
Hot Word 3: Land Transfer
At the beginning of 2014, the General Office of the CPC Central Committee and the General Office of the State Council issued the “Opinions on Guiding the Orderly Transfer of Rural Land Management Rights to Develop Moderate Scale Management of Agriculture†and issued a notice requesting all departments of various regions to conscientiously implement them in accordance with the actual situation. The "Opinions" require vigorous development of land transfer and moderate scale operation, and the completion of contractual management rights within five years.
The theme of land transfer will be one of the main lines of long-term investment in the future, and many sectors such as agricultural systems, seed industry, agricultural resources and rural informatization are expected to benefit from it. At the end of 2014, there were already farmers in Sichuan who did not plant land with land management rights and had 200 kilograms of rice dividends.
Hot word four:
2014 is the first year of our country. More and more people have joined the army, and the concept of agriculture has also arisen. Many insiders have high hopes for agriculture, and they believe that they have solved problems such as agricultural product safety, information asymmetry, and excessive intermediate links, and have increased farmers' incomes and have great prospects.
Deciding production according to orders, eliminating the loss of excessive intermediate links, and protecting the farming civilization that may be lost, agriculture is trying to reorder the links of traditional agricultural chains.
Hot Word Five: Agricultural Products Micromarketing
The emergence of Weibo WeChat not only changed people's daily life, but also brought new marketing channels, especially the micro-marketing of WeChat, and the commercial value was favored by all walks of life. After the beginning of 2013, in 2014, micro-marketing continued to show a good trend.
Experts believe that WeChat is helping agricultural products in the areas of communityization of agricultural products, platformization of communication, personal mediaization, humanization of enterprises, network of payments, concealment of distribution, timely dissemination, and institutionalization of integrity. Enterprises break the market gap and grow rapidly.
Hot Word 6: Agricultural Cultural Heritage
Last year, the Central Committee issued the "Notice of the Ministry of Agriculture on Carrying out the Excavation of Important Agricultural Cultural Heritage in China". After the selection of China's important agricultural cultural heritage list, the word agricultural cultural heritage has become more and more important. The country has included 39 important agricultural cultural heritages.
The excavation, protection, inheritance and utilization of China's important agricultural cultural heritage are important measures for the agricultural system to implement the spirit of the Sixth Plenary Session of the 17th Central Committee. It not only promotes Chinese agricultural culture, but also enhances the national identity and pride of national culture. It is of great significance to promote the sustainable development of agriculture, and it can promote the employment and increase of income of farmers in heritage sites, which can be protected in excavation and passed down in use.
Hot Word Seven: Country Hotel
Rural tourism “farmhouse music†is an emerging form of tourism and leisure. It is a kind of leisure tourism that farmers provide to modern urbanites to return to nature and thus gain physical and mental relaxation and pleasure. Deeply welcomed by many young people in the city.
Rural tourism has a history of more than 30 years in foreign countries, and some of the more successful European and American developed countries. Although the farmhouse started late in China, it has developed rapidly. Especially this year, a number of rural hotels have quietly emerged in the suburbs of Beijing. These rural hotels are based on the housing of the villagers. After a unified transformation, they operate in a large-scale operation. The industry believes that the emergence of rural hotels will be an upgrade to the traditional farmhouse industry in Beijing.
Hot Word 8: The Way of Agricultural Development
　　
Although China's grain production has shown a "even increase" situation, agricultural production still faces many challenges. Problems such as agricultural water pollution, declining quality of cultivated land, and over-exploitation of groundwater have become increasingly prominent. At present, the fertilizer used in China's hectares is more than four times the world average. The pesticides used in China are about 1.8 million tons per year.
After the problem of food and clothing is solved, the public has higher requirements for the ecological environment and the quality and safety of agricultural products, and there is an urgent need to accelerate the transformation of agricultural development methods. The Minister of Agriculture has repeatedly stressed that it is necessary to speed up the transformation of agricultural development mode, actively promote agricultural modernization, fully promote the "transformation and adjustment of structure" of agricultural development, accelerate the cultivation of new agricultural management entities, and actively build a modern agricultural industrial system.
Hot Word 9: Professional Farmers
Like the “new farmersâ€, the title of professional farmers has also risen in the countryside. More and more young people from rural areas are eager to jump out of the farm gate, leaving the countryside to find their dreams in the city, leaving the land behind them and the work in the fields to their fathers and even their ancestors. The combination of agricultural concurrentization, peasant aging, and rural hollowing has become a bottleneck restricting the development of agriculture, rural areas and farmers.
In response to the above situation, the central government requires local governments to increase the education and training of farmers, and cultivate new professional farmers and rural practical talents. "Professional farmers" came into being. In Tianjin this year, 22,000 farmers obtained vocational qualification certificates in the agricultural industry. In Shaanxi Province, 84 farmers were identified as the first batch of professional farmers.
Hot Word 10: Agricultural Reform in 2015
This year, the Central Economic Work Conference has redefined the direction of agricultural modernization transformation, and a series of policies such as land transfer, sustainable agricultural development, and agricultural product pricing mechanism reform are expected to be gradually implemented. The focus of agriculture in 2015 is to focus on the two major directions of sustainable agricultural development and reform of agricultural product price formation mechanism.
In 2015, China's agriculture entered a period of rapid transition. This has formed a situation in the country. How to change the policy next year and what changes in the market have become a hot topic after people have had a meal. What is convincing is that with the strong support of the policy, the prospects of China's agricultural industry will become brighter and brighter.
(Original title: Top ten hot words in agriculture in 2015, have you made it?)