·The domestic auto market slows down, China's auto circulation industry seeks international breakthrough

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The China Automobile Dealers Association recently signed a memorandum with the British Columbia New Car Dealers Association in Beijing to strengthen exchanges and cooperation in the field of automobile sales. This is also a performance of the domestic distributor industry seeking international breakthroughs in the case of a slowdown in the domestic auto market.

According to the statistics of the China Automobile Dealers Association, the domestic automobile storage alert index was 55.7% in September. This is the 11th month since October last year, which is above the warning line. This will lead to further increase in dealers’ survival pressure. The domestic automobile circulation industry is facing a severe test. Under this circumstance, learning from and thinking about the international mature market has become an urgent need of the domestic automobile circulation industry.

Shen Jinjun, president of the China Automobile Dealers Association, said that China's auto sales have entered the buyer's market, which marks the beginning of maturity. In the context of the slowdown in the growth of new car sales this year, the China Automobile Dealers Association is constantly moving towards mature markets to seek and learn from the experience and concepts of the automotive sales field. The choice to cooperate with the Canadian automotive circulation field is to hope that the experience and concept of the mature automobile market will be To share and promote the standardization of China's automobile sales industry.

According to reports, compared with domestic, the international automobile circulation industry has undergone nearly a hundred years of development and accumulated rich results and experience. For example, how to solve inventory problems, how dealers deal with automakers, how dealers and distributors can benefit each other, how can second-hand cars develop rapidly, how to define and handle auto monopoly in the world, etc. Hot issues in the circulation industry, international counterparts will provide practical experience for the domestic automotive circulation industry.

Blair L Qualey, chairman and president of the New England Dealers Association of British Columbia, said that facing the impact of emerging e-commerce on the traditional dealer model, not only Chinese auto dealers, but also auto dealers around the world are facing unprecedented The pressures and challenges. The field of car sales in Canada is also deeply influenced by the Internet. In the past, consumers had to visit 4 to 5 4S stores to decide which car to buy. Now, on average, 1.6 cars can decide which car to buy. Distributors around the world, including China, have begun to pay attention to the application of Internet technology. In this regard, we can communicate with each other, enhance the participation of customers in the sales process, and provide customers with the value they really need.

It is understood that after the signing of the memorandum, the two parties will share the sales skills, digital and traditional media sales assistance, human resources, inventory management and other aspects of experience and information.

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